We are a team of young idea merchants. We study businesses,their strategies as well as the psychographics and psychodynamics of consumers,and then edit and reconcile  variables with the power of logic and limitless imagination.  


HISTORY

As University students, in year 2001,borne out of our creative ingenuity, this initiative was formed. We read wide and researched.We wanted to know the biggest obstacle faced by captains of industries.

We were using Nigeria for our case study. Most business strategists lack geniune innovations.What is the cause? We soon found out that their bane is that they get  conformed to the ideas of people that lived many decades ago which were transcribed into textbooks as rules. It is these rules they dare not break and they become limited by these ideas most of which are nolonger viable. As a result,we learnt not to be limited by principles taught in schools.

Thus, for over six years now,we have dealt with ideas,reseaches and experiments with amazing positive multiplier effects.Our newest finding is "taking businesses ahead of their time". The 21st century business world emits things from intense complexities but the 22nd century busness world, as we found would emit things from intense simplicities.We are out to take businesses world wide by hand and match them boldly into the 22nd century world of amazing posibilities.This is our beginning but surely our ending cannot be written in time and space.